Marketing Data Analyst (18-month contract)

Wooga, a Berlin-based game studio (part of Playtika) known for June's Journey, is hiring a Marketing Data Analyst on an 18-month fixed-term contract. You analyze large-scale data across user acquisition touchpoints to produce metrics, custom Tableau dashboards, and deep-dive analyses that measure and improve marketing performance. Working with performance-marketing teams, you help define how channels, creatives and budgets are measured, run A/B tests, and give data-driven recommendations to optimize campaigns across Facebook Audience Network, Snapchat and TikTok. The role uses SQL, statistical techniques and app-attribution tools (AppsFlyer, Kochava), and partners with Data Engineering on data gathering and integration.